Deal Sheet: 2026 Sierra 1500 Denali

SWICKARD CHEVROLET BUICK GMC OF ANCHORAGE · Anchorage, AK · VIN: 3GTUUGEL3TG385278

Negotiation Guide

Opening Offer

$72,570

Fair Price

$74,070

Walk Away Above

$75,223

• Recent buyers paid ~$2,305 below MSRP

Price Breakdown

Est. Dealer Cost$67,974

Est. Invoice$70,265

Holdback (est.)$2,291

MSRP (Sticker)$76,375

Asking Price$76,375

Markup$0

Est. Dealer Margin on This Car$8,401

Percentile96% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold1840

Avg Markup-$2,305

Median Markup$0

Best Deal-$13,000

Worst Deal+$10,470

% Sold Below MSRP96%

Avg Days to Sell35 days

Dealer Profile

Inventory188 vehicles

Avg Markup (All Models)+$29

Avg Markup (Sierra 1500)$0

% Below MSRP99%

Avg Days to Sell32 days

Avg Sold Markup+$116

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