Deal Sheet: 2026 Sierra 1500 Denali

RICK HENDRICK CHEVROLET BUICK GMC · Henrico, VA · VIN: 3GTUUGEL3TG270230

This Is Already a Great Deal

Opening Offer

$71,206

Asking Price

$69,117

Max Price

$69,117

• Recent buyers paid ~$2,077 below MSRP
• Asking price is already $8,251 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$70,706

Est. Invoice$73,089

Holdback$2,383

MSRP (Sticker)$79,445

Asking Price$69,117

Markup-$10,328

Dealer Margin on This Car$-1,589

Percentile1% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold1513

Avg Markup-$2,077

Median Markup$0

Best Deal-$15,000

Worst Deal+$8,375

% Sold Below MSRP93%

Avg Days to Sell14 days

Dealer Profile

Inventory249 vehicles

Avg Markup (All Models)-$1,223

Avg Markup (Sierra 1500)-$1,585

% Below MSRP93%

Avg Days to Sell9 days

Avg Sold Markup-$1,514

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