Deal Sheet: 2026 Sierra 1500 AT4

JEFF WYLER FLORENCE BUICK GMC · Florence, KY · VIN: 3GTUUEEL2TG307658

This Is Already a Great Deal

Opening Offer

$69,860

Asking Price

$72,021

Max Price

$72,021

• Recent buyers paid ~$2,181 below MSRP
• Sitting 51 days (avg 23) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $1,652 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$68,342

Est. Invoice$70,646

Holdback (est.)$2,304

MSRP (Sticker)$76,789

Asking Price$72,021

Markup-$4,768

Est. Dealer Margin on This Car$3,679

Percentile24% of inventory is priced lower

Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold2025

Avg Markup-$2,181

Median Markup$0

Best Deal-$11,000

Worst Deal+$26,005

% Sold Below MSRP99%

Avg Days to Sell23 days

Dealer Profile

Inventory101 vehicles

Avg Markup (All Models)-$2,792

Avg Markup (Sierra 1500)-$3,235

% Below MSRP95%

Avg Days to Sell24 days

Avg Sold Markup-$3,192

Price History

Jun 1, 2026$76,789 → $71,253(-$5,536)

Jul 15, 2026$71,253 → $72,021(+$768)

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