Deal Sheet: 2026 Sierra 1500 SLT

WHITE'S FRONTIER MOTORS · Gillette, WY · VIN: 3GTUUDEL2TG298874

Negotiation Guide

Opening Offer

$68,023

Fair Price

$69,523

Walk Away Above

$70,761

• Recent buyers paid ~$2,039 below MSRP
• Sitting 37 days (avg 23) — extra leverage

Price Breakdown

Est. Dealer Cost$64,080

Est. Invoice$66,240

Holdback (est.)$2,160

MSRP (Sticker)$72,000

Asking Price$72,000

Markup$0

Est. Dealer Margin on This Car$7,920

Percentile100% of inventory is priced lower

Days on Lot37 days

What Others Paid (Last 30 Days)

Cars Sold2206

Avg Markup-$2,039

Median Markup$0

Best Deal-$12,999

Worst Deal+$6,835

% Sold Below MSRP99%

Avg Days to Sell23 days

Dealer Profile

Inventory50 vehicles

Avg Markup (All Models)-$460

Avg Markup (Sierra 1500)$0

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,239

Price History

Jul 1, 2026$69,495 → $72,000(+$2,505)

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