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Deal Sheet: 2026 Maverick Lariat
Watertown Ford · Watertown, SD · VIN: 3FTTW8SAXTRB02734
This Is Already a Great Deal
Opening Offer
$37,423
Asking Price
$38,580
Max Price
$38,580
- • Recent buyers paid ~$140 below MSRP
- • Sitting 47 days (avg 27) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,063 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,072
Est. Invoice$37,274
Holdback (est.)$1,202
MSRP (Sticker)$40,080
Asking Price$38,580
Markup-$1,500
Est. Dealer Margin on This Car$2,508
Percentile24% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold2047
Avg Markup-$140
Median Markup$0
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell27 days
Dealer Profile
Inventory36 vehicles
Avg Markup (All Models)-$1,764
Avg Markup (Maverick)-$500
% Below MSRP94%
Avg Days to Sell25 days
Avg Sold Markup-$536
Price History
Jul 9, 2026$40,080 → $38,580(-$1,500)
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