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Deal Sheet: 2026 Maverick Lariat
Steve Marsh Ford · Milan, TN · VIN: 3FTTW8SA4TRA87244
This Is Already a Great Deal
Opening Offer
$37,044
Asking Price
$38,190
Max Price
$38,190
- • Recent buyers paid ~$140 below MSRP
- • Sitting 47 days (avg 27) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,066 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,721
Est. Invoice$36,912
Holdback (est.)$1,191
MSRP (Sticker)$39,690
Asking Price$38,190
Markup-$1,500
Est. Dealer Margin on This Car$2,469
Percentile24% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold2047
Avg Markup-$140
Median Markup$0
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell27 days
Dealer Profile
Inventory115 vehicles
Avg Markup (All Models)-$3,113
Avg Markup (Maverick)-$1,333
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$1,450
Price History
Jul 9, 2026$39,690 → $38,190(-$1,500)
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