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Deal Sheet: 2026 Maverick Lariat
West Herr Ford, Inc. · Hamburg, NY · VIN: 3FTTW8SA3TRA53537
This Is Already a Great Deal
Opening Offer
$38,645
Asking Price
$39,840
Max Price
$39,840
- • Recent buyers paid ~$622 below MSRP
- • Sitting 73 days (avg 44) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $606 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$37,206
Est. Invoice$38,446
Holdback (est.)$1,240
MSRP (Sticker)$41,340
Asking Price$39,840
Markup-$1,500
Est. Dealer Margin on This Car$2,634
Percentile17% of inventory is priced lower
Days on Lot73 days
What Others Paid (Last 30 Days)
Cars Sold1386
Avg Markup-$622
Median Markup-$500
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell44 days
Dealer Profile
Inventory238 vehicles
Avg Markup (All Models)-$2,402
Avg Markup (Maverick)-$625
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$1,592
Price History
Jul 9, 2026$41,340 → $39,840(-$1,500)
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