Deal Sheet: 2026 Maverick Lariat

Liberty Ford, Inc. · Maple Heights, OH · VIN: 3FTTW8SA0TRA03310

Negotiation Guide

Opening Offer

$39,572

Fair Price

$41,072

Walk Away Above

$41,253

• Recent buyers paid ~$52 below MSRP
• Sitting 21 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$37,292

Est. Invoice$38,535

Holdback$1,243

MSRP (Sticker)$41,435

Asking Price$41,435

Markup$0

Dealer Margin on This Car$4,144

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory105 vehicles

Avg Markup (All Models)-$638

Avg Markup (Maverick)$0

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$708

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