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Deal Sheet: 2026 Bronco Sport Heritage
Gray-Daniels Ford · Brandon, MS · VIN: 3FMCR9GN9TRF06371
This Is Already a Great Deal
Opening Offer
$35,564
Asking Price
$35,960
Max Price
$35,960
- • Recent buyers paid ~$2,677 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $323 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,064
Est. Invoice$36,233
Holdback (est.)$1,169
MSRP (Sticker)$38,960
Asking Price$35,960
Markup-$3,000
Est. Dealer Margin on This Car$896
Percentile38% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold962
Avg Markup-$2,677
Median Markup-$2,250
Best Deal-$5,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell42 days
Dealer Profile
Inventory458 vehicles
Avg Markup (All Models)-$772
Avg Markup (Bronco Sport)-$3,000
% Below MSRP83%
Avg Days to Sell32 days
Avg Sold Markup-$1,160
Price History
Jul 29, 2026$36,960 → $35,960(-$1,000)
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