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Deal Sheet: 2025 Bronco Sport Heritage
Tom Kelley Ford · Decatur, IN · VIN: 3FMCR9GN1SRF50203
This Is Already a Great Deal
Opening Offer
$36,104
Asking Price
$34,560
Max Price
$34,560
- • Recent buyers paid ~$2,720 below MSRP
- • Sitting 77 days (avg 49) — extra leverage
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $2,054 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,604
Est. Invoice$36,791
Holdback (est.)$1,187
MSRP (Sticker)$39,560
Asking Price$34,560
Markup-$5,000
Est. Dealer Margin on This Car$-1,044
Percentile7% of inventory is priced lower
Days on Lot77 days
What Others Paid (Last 30 Days)
Cars Sold1119
Avg Markup-$2,720
Median Markup-$2,250
Best Deal-$5,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell49 days
Dealer Profile
Inventory40 vehicles
Avg Markup (All Models)-$2,325
Avg Markup (Bronco Sport)-$4,083
% Below MSRP100%
Avg Days to Sell42 days
Avg Sold Markup-$2,567
Price History
Jul 9, 2026$37,060 → $35,560(-$1,500)
Aug 6, 2026$35,560 → $36,560(+$1,000)
Aug 20, 2026$36,560 → $36,060(-$500)
Aug 22, 2026$36,060 → $34,560(-$1,500)
Cheaper Bronco Sport Heritage Inventory
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-$5,500$34,58577d
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-$5,500$33,98570d
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-$5,500$33,68077d
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-$5,500$33,18077d
Kunes Country Ford of DelavanDelavan, WI
-$5,500$32,38577d
Kunes Country Ford of DelavanDelavan, WI
-$5,500$32,38077d