Deal Sheet: 2026 RAM 1500 BIG HORN® CREW CAB 4X4 5'7" BOX

LaFontaine Chrysler Dodge Jeep Ram Okemos · Okemos, MI · VIN: 3C6SRFFP9T4193344

Negotiation Guide

Opening Offer

$56,542

Fair Price

$58,042

Walk Away Above

$60,988

• Recent buyers paid ~$7,491 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$57,542

Est. Invoice$59,460

Holdback (est.)$1,918

MSRP (Sticker)$63,935

Asking Price$58,935

Markup-$5,000

Est. Dealer Margin on This Car$1,394

Percentile99% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold7451

Avg Markup-$7,491

Median Markup-$7,707

Best Deal-$8,699

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory140 vehicles

Avg Markup (All Models)-$4,970

Avg Markup (RAM 1500)-$8,471

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$6,128

Price History

Aug 4, 2026$58,935 → $56,263(-$2,672)

Aug 11, 2026$56,263 → $58,935(+$2,672)

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