Deal Sheet: 2026 RAM 1500 BIG HORN® CREW CAB 4X4 5'7" BOX

Szott I-96 Chrysler Dodge Jeep Ram · New Hudson, MI · VIN: 3C6SRFFP3T4166608

Negotiation Guide

Opening Offer

$56,132

Fair Price

$57,632

Walk Away Above

$60,556

• Recent buyers paid ~$7,491 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$57,132

Est. Invoice$59,036

Holdback (est.)$1,904

MSRP (Sticker)$63,480

Asking Price$58,480

Markup-$5,000

Est. Dealer Margin on This Car$1,348

Percentile99% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold7451

Avg Markup-$7,491

Median Markup-$7,707

Best Deal-$8,699

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory328 vehicles

Avg Markup (All Models)-$4,737

Avg Markup (RAM 1500)-$6,477

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$4,537

Price History

Jul 3, 2026$60,575 → $58,458(-$2,117)

Jul 28, 2026$55,863 → $58,480(+$2,617)

Aug 4, 2026$58,480 → $55,863(-$2,617)

Aug 11, 2026$55,863 → $58,480(+$2,617)

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