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Deal Sheet: 2026 RAM 2500 TRADESMAN® CREW CAB 4X4 6'4" BOX
Ed Morse Chrysler Dodge Jeep Ram · Lebanon, MO · VIN: 3C63R5CL4TG248393
Negotiation Guide
Opening Offer
$70,628
Fair Price
$72,128
Walk Away Above
$73,461
- • Recent buyers paid ~$2,667 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$67,316
Est. Invoice$69,559
Holdback (est.)$2,244
MSRP (Sticker)$74,795
Asking Price$72,795
Markup-$2,000
Est. Dealer Margin on This Car$5,480
Percentile95% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1021
Avg Markup-$2,667
Median Markup-$2,000
Best Deal-$5,750
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell32 days
Dealer Profile
Inventory42 vehicles
Avg Markup (All Models)-$4,830
Avg Markup (RAM 2500)-$2,832
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$4,087
Price History
Jul 3, 2026$75,390 → $74,390(-$1,000)
Jul 7, 2026$74,390 → $75,390(+$1,000)
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