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Deal Sheet: 2026 Cherokee OVERLAND 4X4

Preston Chrysler Dodge Jeep Ram of Wilmington · Wilmington, DE · VIN: 3C4PJMC25TT249398

Negotiation Guide

Opening Offer
$42,754
Fair Price
$44,254
Walk Away Above
$45,920
  • • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$42,827
Est. Invoice$44,254
Holdback$1,428
MSRP (Sticker)$47,585
Asking Price$45,085
Markup-$2,500
Dealer Margin on This Car$2,259
Percentile97% of inventory is priced lower
Days on Lot0 days

Dealer Profile

Inventory357 vehicles
Avg Markup (All Models)-$1,602
Avg Markup (Cherokee)-$2,500
% Below MSRP93%
Avg Days to Sell31 days
Avg Sold Markup-$239

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