Deal Sheet: 2026 Cherokee LIMITED 4X4

CDJR of Columbia · Columbia, MO · VIN: 3C4PJMB2XTT232792

Negotiation Guide

Opening Offer

$40,639

Fair Price

$42,139

Walk Away Above

$43,507

• Recent buyers paid ~$2,496 below MSRP
• Sitting 46 days (avg 30) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$40,388

Est. Invoice$41,734

Holdback (est.)$1,346

MSRP (Sticker)$44,875

Asking Price$42,375

Markup-$2,500

Est. Dealer Margin on This Car$1,988

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1380

Avg Markup-$2,496

Median Markup-$2,500

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory220 vehicles

Avg Markup (All Models)-$3,571

Avg Markup (Cherokee)-$2,500

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$4,233

Price History

Jul 1, 2026$44,370 → $46,870(+$2,500)

Jul 4, 2026$46,870 → $44,370(-$2,500)

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