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Deal Sheet: 2026 Cherokee LIMITED 4X4
Sunnyvale Chrysler Dodge Jeep Ram · Sunnyvale, CA · VIN: 3C4PJMB26TT206142
Negotiation Guide
Opening Offer
$40,575
Fair Price
$42,075
Walk Away Above
$43,442
- • Recent buyers paid ~$2,496 below MSRP
- • Sitting 46 days (avg 30) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$40,329
Est. Invoice$41,673
Holdback (est.)$1,344
MSRP (Sticker)$44,810
Asking Price$42,310
Markup-$2,500
Est. Dealer Margin on This Car$1,981
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1380
Avg Markup-$2,496
Median Markup-$2,500
Best Deal-$2,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory110 vehicles
Avg Markup (All Models)-$4,104
Avg Markup (Cherokee)-$2,500
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$3,533
Price History
Jul 1, 2026$44,305 → $46,805(+$2,500)
Jul 4, 2026$46,805 → $44,305(-$2,500)
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