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Deal Sheet: 2026 Cherokee LAREDO 4X4

Chrysler Dodge Jeep Ram of Willoughby · Willoughby, OH · VIN: 3C4PJMB25TT232389

Negotiation Guide

Opening Offer
$36,305
Fair Price
$37,805
Walk Away Above
$39,160
  • Recent buyers paid ~$2,494 below MSRP
  • Sitting 46 days (avg 30) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$36,464
Est. Invoice$37,679
Holdback (est.)$1,215
MSRP (Sticker)$40,515
Asking Price$38,015
Markup-$2,500
Est. Dealer Margin on This Car$1,552
Percentile100% of inventory is priced lower
Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold850
Avg Markup-$2,494
Median Markup-$2,500
Best Deal-$2,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell30 days

Dealer Profile

Inventory219 vehicles
Avg Markup (All Models)-$4,990
Avg Markup (Cherokee)-$2,500
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$5,523

Price History

Jul 1, 2026$40,010$42,510(+$2,500)
Jul 4, 2026$42,510$40,010(-$2,500)