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Deal Sheet: 2026 Cherokee LIMITED 4X4
Vision Dodge Chrysler Jeep Ram · Rochester, NY · VIN: 3C4PJMB20TT237497
Negotiation Guide
Opening Offer
$39,481
Fair Price
$40,981
Walk Away Above
$42,345
- • Recent buyers paid ~$2,496 below MSRP
- • Sitting 46 days (avg 30) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$39,339
Est. Invoice$40,650
Holdback (est.)$1,311
MSRP (Sticker)$43,710
Asking Price$41,210
Markup-$2,500
Est. Dealer Margin on This Car$1,871
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1380
Avg Markup-$2,496
Median Markup-$2,500
Best Deal-$2,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory133 vehicles
Avg Markup (All Models)-$3,820
Avg Markup (Cherokee)-$2,500
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$2,740
Price History
Jul 1, 2026$43,205 → $45,705(+$2,500)
Jul 4, 2026$45,705 → $43,205(-$2,500)
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