Deal Sheet: 2026 Compass LATITUDE ALTITUDE 4X4

Bice Chrysler Dodge Jeep Ram · Alexander City, AL · VIN: 3C4NJDBN2TT169768

Negotiation Guide

Opening Offer

$30,184

Fair Price

$31,684

Walk Away Above

$32,812

• Recent buyers paid ~$2,256 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$30,546

Est. Invoice$31,564

Holdback (est.)$1,018

MSRP (Sticker)$33,940

Asking Price$32,440

Markup-$1,500

Est. Dealer Margin on This Car$1,894

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1799

Avg Markup-$2,256

Median Markup-$2,250

Best Deal-$6,290

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory80 vehicles

Avg Markup (All Models)-$4,151

Avg Markup (Compass)-$1,500

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$3,927

Price History

Jul 1, 2026$34,435 → $35,935(+$1,500)

Jul 4, 2026$35,935 → $34,435(-$1,500)

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