Deal Sheet: 2025 Compass LATITUDE 4X4

Russ Darrow Chrysler, Jeep, Dodge Madison · Madison, WI · VIN: 3C4NJDBN2ST607171

Negotiation Guide

Opening Offer

$35,090

Fair Price

$36,590

Walk Away Above

$37,247

• Recent buyers paid ~$1,093 below MSRP
• Sitting 46 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$34,115

Est. Invoice$35,252

Holdback (est.)$1,137

MSRP (Sticker)$37,905

Asking Price$37,905

Markup$0

Est. Dealer Margin on This Car$3,791

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold67

Avg Markup-$1,093

Median Markup-$1,500

Best Deal-$2,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory197 vehicles

Avg Markup (All Models)-$2,332

Avg Markup (Compass)-$1,683

% Below MSRP66%

Avg Days to Sell28 days

Avg Sold Markup-$434

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