Deal Sheet: 2026 RAV4 SE FWD

J. Pauley Toyota · Fort Smith, AR · VIN: 2T36DRBV7TW018880

This Is Already a Great Deal

Opening Offer

$37,271

Asking Price

$38,424

Max Price

$38,424

• Recent buyers paid ~$661 above MSRP
• Asking price is already $661 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,197

Est. Invoice$34,966

Holdback$768

MSRP (Sticker)$38,424

Asking Price$38,424

Markup$0

Dealer Margin on This Car$4,227

Percentile52% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold1760

Avg Markup+$661

Median Markup$0

Best Deal-$2,431

Worst Deal+$8,800

% Sold Below MSRP54%

Avg Days to Sell23 days

Dealer Profile

Inventory58 vehicles

Avg Markup (All Models)-$1,359

Avg Markup (RAV4)+$199

% Below MSRP95%

Avg Days to Sell19 days

Avg Sold Markup-$1,330

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