This Is Already a Great Deal
Opening Offer
$33,961
Asking Price
$35,011
Max Price
$35,011
- • Recent buyers paid ~$798 above MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,719 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$31,979
Est. Invoice$32,698
Holdback (est.)$719
MSRP (Sticker)$35,932
Asking Price$35,011
Markup-$921
Est. Dealer Margin on This Car$3,032
Percentile1% of inventory is priced lower
Days on Lot17 days
What Others Paid (Last 30 Days)
Cars Sold4564
Avg Markup+$798
Median Markup+$85
Best Deal-$2,616
Worst Deal+$10,020
% Sold Below MSRP48%
Avg Days to Sell21 days
Dealer Profile
Inventory66 vehicles
Avg Markup (All Models)-$2,033
Avg Markup (RAV4)-$898
% Below MSRP98%
Avg Days to Sell24 days
Avg Sold Markup-$1,465
Price History
Jul 4, 2026$36,157 → $35,932(-$225)
Jul 7, 2026$35,932 → $35,011(-$921)
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