Deal Sheet: 2026 RAV4 XLE Premium AWD

DCH Freehold Toyota · Freehold, NJ · VIN: 2T36CRAV6TC30F685

This Is Already a Great Deal

Opening Offer

$38,658

Asking Price

$39,854

Max Price

$39,854

• Recent buyers paid ~$477 above MSRP
• Sitting 34 days (avg 22) — extra leverage
• Asking price is already $259 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,470

Est. Invoice$36,267

Holdback (est.)$797

MSRP (Sticker)$39,854

Asking Price$39,854

Markup$0

Est. Dealer Margin on This Car$4,384

Percentile51% of inventory is priced lower

Days on Lot34 days

What Others Paid (Last 30 Days)

Cars Sold7252

Avg Markup+$477

Median Markup$0

Best Deal-$2,386

Worst Deal+$7,990

% Sold Below MSRP55%

Avg Days to Sell22 days

Dealer Profile

Inventory368 vehicles

Avg Markup (All Models)-$295

Avg Markup (RAV4)+$344

% Below MSRP80%

Avg Days to Sell35 days

Avg Sold Markup+$121

Price History

Jun 20, 2026$39,434 → $39,854(+$420)

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