Negotiation Guide
Opening Offer
$47,743
Fair Price
$49,243
Walk Away Above
$49,326
- • Recent buyers paid ~$167 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$43,975
Est. Invoice$44,963
Holdback (est.)$988
MSRP (Sticker)$49,410
Dealer Add-Ons (DIA)+$897
Asking Price$50,606
Markup+$1,196
Markup includes $897 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →
Est. Dealer Margin on This Car$6,631
Percentile90% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold522
Avg Markup-$167
Median Markup$0
Best Deal-$3,249
Worst Deal+$4,183
% Sold Below MSRP68%
Avg Days to Sell27 days
Dealer Profile
Inventory90 vehicles
Avg Markup (All Models)+$1,148
Avg Markup (NX)+$1,196
% Below MSRP0%
Avg Days to Sell38 days
Avg Sold Markup+$1,143
Price History
Jul 16, 2026$51,066 → $50,606(-$460)
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