Negotiation Guide
Opening Offer
$63,725
Fair Price
$65,225
Walk Away Above
$65,923
- • Recent buyers paid ~$62 below MSRP
- • Sitting 127 days (avg 29) — extra leverage
Price Breakdown
Est. Dealer Cost$57,959
Est. Invoice$59,958
Holdback (est.)$1,999
MSRP (Sticker)$66,620
Asking Price$66,620
Markup$0
Est. Dealer Margin on This Car$8,661
Percentile100% of inventory is priced lower
Days on Lot127 days
What Others Paid (Last 30 Days)
Cars Sold404
Avg Markup-$62
Median Markup$0
Best Deal-$3,000
Worst Deal+$995
% Sold Below MSRP99%
Avg Days to Sell29 days
Dealer Profile
Inventory110 vehicles
Avg Markup (All Models)-$3,405
Avg Markup (LYRIQ)$0
% Below MSRP95%
Avg Days to Sell31 days
Avg Sold Markup-$1,784
Cheaper LYRIQ Sport Inventory
MASTRIA GMCRaynham, MA
-$3,000$64,42047d
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,923$63,42235d
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,882$63,26335d
ARNIE BAUER CADILLACMatteson, IL
-$2,658$63,78635d
GERMAIN CADILLAC OF EASTONColumbus, OH
-$2,388$64,53247d
NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$2,383$65,536127d
GERMAIN CADILLAC OF EASTONColumbus, OH
-$2,291$63,42947d
NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$2,289$64,43038d
GERMAIN CADILLAC OF EASTONColumbus, OH
-$2,053$63,66747d
TOM PEACOCK CADILLAC INC.Houston, TX
-$2,000$62,09235d