Negotiation Guide
Opening Offer
$64,504
Fair Price
$66,004
Walk Away Above
$66,462
- • Recent buyers paid ~$62 below MSRP
- • Sitting 66 days (avg 29) — extra leverage
Price Breakdown
Est. Dealer Cost$58,220
Est. Invoice$60,228
Holdback (est.)$2,008
MSRP (Sticker)$66,920
Asking Price$66,920
Markup$0
Est. Dealer Margin on This Car$8,700
Percentile100% of inventory is priced lower
Days on Lot66 days
What Others Paid (Last 30 Days)
Cars Sold404
Avg Markup-$62
Median Markup$0
Best Deal-$3,000
Worst Deal+$995
% Sold Below MSRP99%
Avg Days to Sell29 days
Dealer Profile
Inventory92 vehicles
Avg Markup (All Models)+$23
Avg Markup (LYRIQ)$0
% Below MSRP91%
Avg Days to Sell28 days
Avg Sold Markup-$352
Cheaper LYRIQ Sport Inventory
MASTRIA GMCRaynham, MA
-$3,000$64,42047d
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,923$63,42235d
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,882$63,26335d
ARNIE BAUER CADILLACMatteson, IL
-$2,658$63,78635d
GERMAIN CADILLAC OF EASTONColumbus, OH
-$2,388$64,53247d
NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$2,383$65,536127d
GERMAIN CADILLAC OF EASTONColumbus, OH
-$2,291$63,42947d
NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$2,289$64,43038d
GERMAIN CADILLAC OF EASTONColumbus, OH
-$2,053$63,66747d
TOM PEACOCK CADILLAC INC.Houston, TX
-$2,000$62,09235d