Deal Sheet: 2026 LYRIQ Luxury

O'MALLEY AUTOMOTIVE INC. · Wausau, WI · VIN: 1GYKPNRL4TZ301752

Negotiation Guide

Opening Offer

$62,337

Fair Price

$63,837

Walk Away Above

$64,515

• Recent buyers paid ~$54 below MSRP
• Sitting 111 days (avg 28) — extra leverage

Price Breakdown

Est. Dealer Cost$56,719

Est. Invoice$58,675

Holdback$1,956

MSRP (Sticker)$65,194

Asking Price$65,194

Markup$0

Dealer Margin on This Car$8,475

Percentile100% of inventory is priced lower

Days on Lot111 days

What Others Paid (Last 30 Days)

Cars Sold189

Avg Markup-$54

Median Markup$0

Best Deal-$3,072

Worst Deal+$995

% Sold Below MSRP99%

Avg Days to Sell28 days

Dealer Profile

Inventory24 vehicles

Avg Markup (All Models)-$270

Avg Markup (LYRIQ)$0

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup$0

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