Deal Sheet: 2026 Sierra 1500 Denali Ultimate

JIM CURLEY BUICK GMC · Keyport, NJ · VIN: 1GTUUHELXTZ433431

Negotiation Guide

Opening Offer

$83,805

Fair Price

$85,305

Walk Away Above

$86,498

• Recent buyers paid ~$2,385 below MSRP

Price Breakdown

Est. Dealer Cost$78,044

Est. Invoice$80,675

Holdback (est.)$2,631

MSRP (Sticker)$87,690

Asking Price$87,690

Markup$0

Est. Dealer Margin on This Car$9,646

Percentile93% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold1055

Avg Markup-$2,385

Median Markup$0

Best Deal-$13,250

Worst Deal+$7,980

% Sold Below MSRP91%

Avg Days to Sell25 days

Dealer Profile

Inventory29 vehicles

Avg Markup (All Models)-$880

Avg Markup (Sierra 1500)-$903

% Below MSRP100%

Avg Days to Sell16 days

Avg Sold Markup-$1,277

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