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Deal Sheet: 2026 Sierra 1500 Denali Ultimate
COOPER CHEVROLET, INC. · Anniston, AL · VIN: 1GTUUHEL6TZ380291
This Is Already a Great Deal
Opening Offer
$79,532
Asking Price
$78,741
Max Price
$78,741
- • Recent buyers paid ~$2,328 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $7,731 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$79,032
Est. Invoice$81,696
Holdback (est.)$2,664
MSRP (Sticker)$88,800
Asking Price$78,741
Markup-$10,059
Est. Dealer Margin on This Car$-291
Percentile1% of inventory is priced lower
Days on Lot15 days
What Others Paid (Last 30 Days)
Cars Sold1239
Avg Markup-$2,328
Median Markup$0
Best Deal-$13,250
Worst Deal+$7,980
% Sold Below MSRP91%
Avg Days to Sell25 days
Dealer Profile
Inventory53 vehicles
Avg Markup (All Models)-$2,195
Avg Markup (Sierra 1500)-$10,059
% Below MSRP98%
Avg Days to Sell17 days
Avg Sold Markup-$2,583
Price History
Jul 15, 2026$81,799 → $78,741(-$3,058)
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