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Deal Sheet: 2026 Sierra 1500 Denali Ultimate

STERLING BUICK-GMC · Opelousas, LA · VIN: 1GTUUHEL4TZ387398

This Is Already a Great Deal

Opening Offer
$78,660
Asking Price
$79,820
Max Price
$79,820
  • Recent buyers paid ~$2,328 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $5,672 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$78,160
Est. Invoice$80,794
Holdback (est.)$2,635
MSRP (Sticker)$87,820
Asking Price$79,820
Markup-$8,000
Est. Dealer Margin on This Car$1,660
Percentile10% of inventory is priced lower
Days on Lot36 days

What Others Paid (Last 30 Days)

Cars Sold1239
Avg Markup-$2,328
Median Markup$0
Best Deal-$13,250
Worst Deal+$7,980
% Sold Below MSRP91%
Avg Days to Sell25 days

Dealer Profile

Inventory78 vehicles
Avg Markup (All Models)-$5,118
Avg Markup (Sierra 1500)-$7,105
% Below MSRP95%
Avg Days to Sell16 days
Avg Sold Markup-$4,863

Price History

Jun 24, 2026$77,820$78,820(+$1,000)
Jun 27, 2026$78,820$79,570(+$750)
Jul 3, 2026$79,570$78,570(-$1,000)
Jul 11, 2026$78,570$79,570(+$1,000)
Jul 18, 2026$79,570$79,820(+$250)