Deal Sheet: 2026 Sierra 1500 Denali Ultimate

ROYAL BUICK GMC, INC. · Sussex, NJ · VIN: 1GTUUHEL3TZ408791

Negotiation Guide

Opening Offer

$85,005

Fair Price

$86,505

Walk Away Above

$87,660

• Recent buyers paid ~$2,310 below MSRP

Price Breakdown

Est. Dealer Cost$79,045

Est. Invoice$81,710

Holdback (est.)$2,664

MSRP (Sticker)$88,815

Asking Price$88,815

Markup$0

Est. Dealer Margin on This Car$9,770

Percentile93% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold1249

Avg Markup-$2,310

Median Markup$0

Best Deal-$13,250

Worst Deal+$7,980

% Sold Below MSRP91%

Avg Days to Sell25 days

Dealer Profile

Inventory31 vehicles

Avg Markup (All Models)+$126

Avg Markup (Sierra 1500)$0

% Below MSRP97%

Avg Days to Sell21 days

Avg Sold Markup$0

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