Deal Sheet: 2026 Sierra 1500 Denali Ultimate

NAPLETON BUICK GMC · Crystal Lake, IL · VIN: 1GTUUHEL1TZ415299

This Is Already a Great Deal

Opening Offer

$78,833

Asking Price

$79,214

Max Price

$79,214

• Recent buyers paid ~$2,385 below MSRP
• Asking price is already $6,416 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$78,333

Est. Invoice$80,974

Holdback (est.)$2,640

MSRP (Sticker)$88,015

Asking Price$79,214

Markup-$8,802

Est. Dealer Margin on This Car$880

Percentile4% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold1231

Avg Markup-$2,385

Median Markup$0

Best Deal-$13,250

Worst Deal+$7,980

% Sold Below MSRP91%

Avg Days to Sell23 days

Dealer Profile

Inventory13 vehicles

Avg Markup (All Models)-$3,499

Avg Markup (Sierra 1500)-$8,802

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$1,372

Price History

Jul 11, 2026$77,453 → $79,214(+$1,760)

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