Deal Sheet: 2026 Sierra 1500 Denali Ultimate

BROOKINGS AUTO MALL · Brookings, SD · VIN: 1GTUUHE8XTZ364154

Negotiation Guide

Opening Offer

$84,252

Fair Price

$85,752

Walk Away Above

$86,916

• Recent buyers paid ~$2,328 below MSRP

Price Breakdown

Est. Dealer Cost$78,391

Est. Invoice$81,034

Holdback (est.)$2,642

MSRP (Sticker)$88,080

Asking Price$88,080

Markup$0

Est. Dealer Margin on This Car$9,689

Percentile93% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold1239

Avg Markup-$2,328

Median Markup$0

Best Deal-$13,250

Worst Deal+$7,980

% Sold Below MSRP91%

Avg Days to Sell25 days

Dealer Profile

Inventory85 vehicles

Avg Markup (All Models)+$256

Avg Markup (Sierra 1500)+$185

% Below MSRP92%

Avg Days to Sell21 days

Avg Sold Markup+$533

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