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Deal Sheet: 2026 Sierra 1500 Denali Ultimate
VAUGHN AUTOMOTIVE · Ottumwa, IA · VIN: 1GTUUHE88TZ360765
This Is Already a Great Deal
Opening Offer
$78,313
Asking Price
$79,560
Max Price
$79,560
- • Recent buyers paid ~$2,385 below MSRP
- • Sitting 49 days (avg 23) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $4,496 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$77,813
Est. Invoice$80,436
Holdback (est.)$2,623
MSRP (Sticker)$87,430
Asking Price$79,560
Markup-$7,870
Est. Dealer Margin on This Car$1,747
Percentile11% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold1231
Avg Markup-$2,385
Median Markup$0
Best Deal-$13,250
Worst Deal+$7,980
% Sold Below MSRP91%
Avg Days to Sell23 days
Dealer Profile
Inventory48 vehicles
Avg Markup (All Models)-$3,334
Avg Markup (Sierra 1500)-$6,136
% Below MSRP100%
Avg Days to Sell28 days
Avg Sold Markup-$3,496
Price History
Jun 27, 2026$87,430 → $81,254(-$6,176)
Jul 3, 2026$81,254 → $79,560(-$1,694)
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