Deal Sheet: 2026 Sierra 1500 Denali Ultimate

JOHNSON CADILLAC · Budd Lake, NJ · VIN: 1GTUUHE86TZ413561

Negotiation Guide

Opening Offer

$86,040

Fair Price

$87,540

Walk Away Above

$88,695

• Recent buyers paid ~$2,310 below MSRP

Price Breakdown

Est. Dealer Cost$79,967

Est. Invoice$82,662

Holdback (est.)$2,696

MSRP (Sticker)$89,850

Asking Price$89,850

Markup$0

Est. Dealer Margin on This Car$9,884

Percentile93% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold1249

Avg Markup-$2,310

Median Markup$0

Best Deal-$13,250

Worst Deal+$7,980

% Sold Below MSRP91%

Avg Days to Sell25 days

Dealer Profile

Inventory63 vehicles

Avg Markup (All Models)+$322

Avg Markup (Sierra 1500)+$1,687

% Below MSRP94%

Avg Days to Sell23 days

Avg Sold Markup-$0

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