Deal Sheet: 2026 Sierra 1500 Denali Ultimate

BENTLEY BUICK GMC · Huntsville, AL · VIN: 1GTUUHE80TZ378063

This Is Already a Great Deal

Opening Offer

$78,227

Asking Price

$78,834

Max Price

$78,834

• Recent buyers paid ~$2,385 below MSRP
• Asking price is already $6,115 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$77,727

Est. Invoice$80,347

Holdback (est.)$2,620

MSRP (Sticker)$87,334

Asking Price$78,834

Markup-$8,500

Est. Dealer Margin on This Car$1,107

Percentile6% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold1231

Avg Markup-$2,385

Median Markup$0

Best Deal-$13,250

Worst Deal+$7,980

% Sold Below MSRP91%

Avg Days to Sell23 days

Dealer Profile

Inventory317 vehicles

Avg Markup (All Models)-$2,558

Avg Markup (Sierra 1500)-$2,819

% Below MSRP99%

Avg Days to Sell21 days

Avg Sold Markup-$1,865

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