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Deal Sheet: 2026 Sierra 1500 AT4
EVERETT CHEVROLET GMC · Morganton, NC · VIN: 1GTUUEEL0TZ360214
This Is Already a Great Deal
Opening Offer
$68,851
Asking Price
$69,799
Max Price
$69,799
- • Recent buyers paid ~$1,998 below MSRP
- • Sitting 73 days (avg 32) — extra leverage
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $4,018 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$68,351
Est. Invoice$70,655
Holdback (est.)$2,304
MSRP (Sticker)$76,799
Asking Price$69,799
Markup-$7,000
Est. Dealer Margin on This Car$1,448
Percentile12% of inventory is priced lower
Days on Lot73 days
What Others Paid (Last 30 Days)
Cars Sold1933
Avg Markup-$1,998
Median Markup$0
Best Deal-$12,480
Worst Deal+$25,612
% Sold Below MSRP99%
Avg Days to Sell32 days
Dealer Profile
Inventory60 vehicles
Avg Markup (All Models)-$3,060
Avg Markup (Sierra 1500)-$5,333
% Below MSRP93%
Avg Days to Sell28 days
Avg Sold Markup-$3,236
Price History
Jun 1, 2026$76,799 → $70,299(-$6,500)
Jul 3, 2026$70,299 → $76,799(+$6,500)
Jul 15, 2026$76,799 → $75,299(-$1,500)
Jul 17, 2026$75,299 → $76,799(+$1,500)
Aug 8, 2026$76,799 → $69,799(-$7,000)
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