Deal Sheet: 2026 Sierra 1500 AT4

RICK HENDRICK CHEVROLET BUICK GMC · Henrico, VA · VIN: 1GTUUEEL0TZ324829

This Is Already a Great Deal

Opening Offer

$67,829

Asking Price

$69,598

Max Price

$69,598

• Recent buyers paid ~$2,546 below MSRP
• Sitting 37 days (avg 18) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated
• Asking price is already $2,708 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$67,329

Est. Invoice$69,598

Holdback (est.)$2,270

MSRP (Sticker)$75,650

Asking Price$69,598

Markup-$6,052

Est. Dealer Margin on This Car$2,270

Percentile13% of inventory is priced lower

Days on Lot37 days

What Others Paid (Last 30 Days)

Cars Sold1918

Avg Markup-$2,546

Median Markup-$987

Best Deal-$11,000

Worst Deal+$22,112

% Sold Below MSRP99%

Avg Days to Sell18 days

Dealer Profile

Inventory252 vehicles

Avg Markup (All Models)-$1,768

Avg Markup (Sierra 1500)-$3,414

% Below MSRP94%

Avg Days to Sell15 days

Avg Sold Markup-$1,839

Price History

Jun 1, 2026$75,650 → $71,111(-$4,539)

Jun 13, 2026$71,111 → $69,598(-$1,513)

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