Deal Sheet: 2026 Sierra 1500 SLT

JIM COOK CHEVROLET GMC, INC. · Marion, NC · VIN: 1GTUUDED4TZ414634

Negotiation Guide

Opening Offer

$65,662

Fair Price

$67,162

Walk Away Above

$68,201

• Recent buyers paid ~$2,078 below MSRP

Price Breakdown

Est. Dealer Cost$61,624

Est. Invoice$63,701

Holdback (est.)$2,077

MSRP (Sticker)$69,240

Asking Price$67,740

Markup-$1,500

Est. Dealer Margin on This Car$6,116

Percentile35% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold2203

Avg Markup-$2,078

Median Markup$0

Best Deal-$12,999

Worst Deal+$6,835

% Sold Below MSRP99%

Avg Days to Sell22 days

Dealer Profile

Inventory23 vehicles

Avg Markup (All Models)+$243

Avg Markup (Sierra 1500)-$214

% Below MSRP96%

Avg Days to Sell19 days

Avg Sold Markup+$37

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