Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate

AUTONATION BUICK GMC WEST · Golden, CO · VIN: 1GT4UYEY9TF261549

Negotiation Guide

Opening Offer

$101,895

Fair Price

$103,395

Walk Away Above

$105,423

• Recent buyers paid ~$3,259 below MSRP
• Sitting 47 days (avg 27) — extra leverage

Price Breakdown

Est. Dealer Cost$95,631

Est. Invoice$98,854

Holdback (est.)$3,224

MSRP (Sticker)$107,450

Asking Price$107,450

Markup$0

Est. Dealer Margin on This Car$11,820

Percentile99% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold156

Avg Markup-$3,259

Median Markup-$1,031

Best Deal-$10,500

Worst Deal+$10,845

% Sold Below MSRP98%

Avg Days to Sell27 days

Dealer Profile

Inventory92 vehicles

Avg Markup (All Models)+$426

Avg Markup (Sierra 3500 HD)$0

% Below MSRP92%

Avg Days to Sell23 days

Avg Sold Markup+$112

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