Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate DRW

JOHN THORNTON BUICK GMC · Carrollton, GA · VIN: 1GT4UYEY6TF277708

Negotiation Guide

Opening Offer

$101,150

Fair Price

$102,650

Walk Away Above

$104,247

• Recent buyers paid ~$2,391 below MSRP
• Sitting 51 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$94,201

Est. Invoice$97,376

Holdback (est.)$3,175

MSRP (Sticker)$105,844

Asking Price$105,844

Markup$0

Est. Dealer Margin on This Car$11,643

Percentile100% of inventory is priced lower

Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold138

Avg Markup-$2,391

Median Markup$0

Best Deal-$10,362

Worst Deal+$28,431

% Sold Below MSRP97%

Avg Days to Sell29 days

Dealer Profile

Inventory106 vehicles

Avg Markup (All Models)+$438

Avg Markup (Sierra 3500 HD)$0

% Below MSRP88%

Avg Days to Sell24 days

Avg Sold Markup+$809

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