Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate

ROYAL BUICK GMC, INC. · Sussex, NJ · VIN: 1GT4UYEY3TF299892

Negotiation Guide

Opening Offer

$98,021

Fair Price

$99,521

Walk Away Above

$101,151

• Recent buyers paid ~$3,259 below MSRP

Price Breakdown

Est. Dealer Cost$91,474

Est. Invoice$94,558

Holdback (est.)$3,083

MSRP (Sticker)$102,780

Asking Price$102,780

Markup$0

Est. Dealer Margin on This Car$11,306

Percentile99% of inventory is priced lower

Days on Lot39 days

What Others Paid (Last 30 Days)

Cars Sold156

Avg Markup-$3,259

Median Markup-$1,031

Best Deal-$10,500

Worst Deal+$10,845

% Sold Below MSRP98%

Avg Days to Sell27 days

Dealer Profile

Inventory33 vehicles

Avg Markup (All Models)+$118

Avg Markup (Sierra 3500 HD)$0

% Below MSRP97%

Avg Days to Sell21 days

Avg Sold Markup$0

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