Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate DRW

BOB PION BUICK-GMC, INC. · Chicopee, MA · VIN: 1GT4UYEY3TF286205

Negotiation Guide

Opening Offer

$102,603

Fair Price

$104,103

Walk Away Above

$105,799

• Recent buyers paid ~$2,391 below MSRP
• Sitting 56 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$95,671

Est. Invoice$98,895

Holdback (est.)$3,225

MSRP (Sticker)$107,495

Asking Price$107,495

Markup$0

Est. Dealer Margin on This Car$11,824

Percentile100% of inventory is priced lower

Days on Lot56 days

What Others Paid (Last 30 Days)

Cars Sold138

Avg Markup-$2,391

Median Markup$0

Best Deal-$10,362

Worst Deal+$28,431

% Sold Below MSRP97%

Avg Days to Sell29 days

Dealer Profile

Inventory97 vehicles

Avg Markup (All Models)-$1,082

Avg Markup (Sierra 3500 HD)$0

% Below MSRP99%

Avg Days to Sell20 days

Avg Sold Markup-$1,218

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