Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate

PERMIAN AUTO GROUP, LLC · Hobbs, NM · VIN: 1GT4UYEY0TF206522

Negotiation Guide

Opening Offer

$96,947

Fair Price

$98,447

Walk Away Above

$100,528

• Recent buyers paid ~$2,958 below MSRP
• Sitting 50 days (avg 23) — extra leverage

Price Breakdown

Est. Dealer Cost$91,323

Est. Invoice$94,401

Holdback (est.)$3,078

MSRP (Sticker)$102,610

Asking Price$102,610

Markup$0

Est. Dealer Margin on This Car$11,287

Percentile99% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold171

Avg Markup-$2,958

Median Markup$0

Best Deal-$10,500

Worst Deal+$10,845

% Sold Below MSRP98%

Avg Days to Sell23 days

Dealer Profile

Inventory104 vehicles

Avg Markup (All Models)+$128

Avg Markup (Sierra 3500 HD)$0

% Below MSRP95%

Avg Days to Sell21 days

Avg Sold Markup+$177

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