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Deal Sheet: 2026 Sierra 3500 HD Denali
BOB JOHNSON BUICK GMC LLC · Rochester, NY · VIN: 1GT4UWEY9TF287377
This Is Already a Great Deal
Opening Offer
$88,677
Asking Price
$91,420
Max Price
$91,420
- • Recent buyers paid ~$2,541 below MSRP
- • Sitting 57 days (avg 29) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,355 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$86,557
Est. Invoice$89,475
Holdback (est.)$2,918
MSRP (Sticker)$97,255
Asking Price$91,420
Markup-$5,835
Est. Dealer Margin on This Car$4,863
Percentile21% of inventory is priced lower
Days on Lot57 days
What Others Paid (Last 30 Days)
Cars Sold202
Avg Markup-$2,541
Median Markup$0
Best Deal-$11,771
Worst Deal+$22,265
% Sold Below MSRP98%
Avg Days to Sell29 days
Dealer Profile
Inventory79 vehicles
Avg Markup (All Models)-$2,228
Avg Markup (Sierra 3500 HD)+$2,815
% Below MSRP96%
Avg Days to Sell21 days
Avg Sold Markup-$1,347
Price History
Jun 17, 2026$97,255 → $94,337(-$2,918)
Jul 17, 2026$94,337 → $91,420(-$2,918)
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