Deal Sheet: 2026 Sierra 3500 HD Denali

BURT WATSON GMC · West Branch, MI · VIN: 1GT4UWEY9TF137155

Negotiation Guide

Opening Offer

$87,774

Fair Price

$89,274

Walk Away Above

$90,544

• Recent buyers paid ~$2,541 below MSRP

Price Breakdown

Est. Dealer Cost$81,715

Est. Invoice$84,470

Holdback (est.)$2,754

MSRP (Sticker)$91,815

Asking Price$91,815

Markup$0

Est. Dealer Margin on This Car$10,100

Percentile98% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold202

Avg Markup-$2,541

Median Markup$0

Best Deal-$11,771

Worst Deal+$22,265

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory59 vehicles

Avg Markup (All Models)-$958

Avg Markup (Sierra 3500 HD)$0

% Below MSRP98%

Avg Days to Sell24 days

Avg Sold Markup-$519

Price History

Jun 25, 2026$85,597 → $91,815(+$6,218)

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