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Deal Sheet: 2026 Sierra 3500 HD Denali
DON JOHNSON MOTORS, INC. · Rice Lake, WI · VIN: 1GT4UWEY1TF124349
This Is Already a Great Deal
Opening Offer
$85,040
Asking Price
$87,670
Max Price
$87,670
- • Recent buyers paid ~$2,541 below MSRP
- • Sitting 52 days (avg 29) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,716 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$83,366
Est. Invoice$86,176
Holdback (est.)$2,810
MSRP (Sticker)$93,670
Asking Price$87,670
Markup-$6,000
Est. Dealer Margin on This Car$4,304
Percentile21% of inventory is priced lower
Days on Lot52 days
What Others Paid (Last 30 Days)
Cars Sold202
Avg Markup-$2,541
Median Markup$0
Best Deal-$11,771
Worst Deal+$22,265
% Sold Below MSRP98%
Avg Days to Sell29 days
Dealer Profile
Inventory47 vehicles
Avg Markup (All Models)-$574
Avg Markup (Sierra 3500 HD)-$1,370
% Below MSRP94%
Avg Days to Sell27 days
Avg Sold Markup-$1,474
Price History
Jun 27, 2026$93,670 → $87,670(-$6,000)
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