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Deal Sheet: 2026 Sierra 2500 HD AT4
KUNES CHEVROLET GMC OF LAKE GENEVA · Lake Geneva, WI · VIN: 1GT4UPEY9TF234782
This Is Already a Great Deal
Opening Offer
$81,965
Asking Price
$84,500
Max Price
$84,500
- • Recent buyers paid ~$3,010 below MSRP
- • Sitting 68 days (avg 35) — extra leverage
- • Price already dropped 4 time(s) — dealer is motivated
- • Asking price is already $2,344 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$80,732
Est. Invoice$83,453
Holdback (est.)$2,721
MSRP (Sticker)$90,710
Asking Price$84,500
Markup-$6,210
Est. Dealer Margin on This Car$3,768
Percentile25% of inventory is priced lower
Days on Lot68 days
What Others Paid (Last 30 Days)
Cars Sold1330
Avg Markup-$3,010
Median Markup-$1,000
Best Deal-$19,000
Worst Deal+$22,505
% Sold Below MSRP97%
Avg Days to Sell35 days
Dealer Profile
Inventory18 vehicles
Avg Markup (All Models)-$1,972
Avg Markup (Sierra 2500 HD)-$3,248
% Below MSRP94%
Avg Days to Sell39 days
Avg Sold Markup-$2,070
Price History
Jun 5, 2026$85,890 → $86,214(+$324)
Jun 10, 2026$86,214 → $85,914(-$300)
Jun 24, 2026$85,914 → $85,414(-$500)
Jul 3, 2026$85,414 → $85,014(-$400)
Aug 8, 2026$85,014 → $84,500(-$514)
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