Deal Sheet: 2026 Sierra 2500 HD AT4

WHITE'S FRONTIER MOTORS · Gillette, WY · VIN: 1GT4UPE74TF330827

Negotiation Guide

Opening Offer

$75,315

Fair Price

$76,815

Walk Away Above

$78,320

• Recent buyers paid ~$3,010 below MSRP

Price Breakdown

Est. Dealer Cost$71,044

Est. Invoice$73,439

Holdback (est.)$2,395

MSRP (Sticker)$79,825

Asking Price$79,825

Markup$0

Est. Dealer Margin on This Car$8,781

Percentile98% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1330

Avg Markup-$3,010

Median Markup-$1,000

Best Deal-$19,000

Worst Deal+$22,505

% Sold Below MSRP97%

Avg Days to Sell35 days

Dealer Profile

Inventory46 vehicles

Avg Markup (All Models)-$433

Avg Markup (Sierra 2500 HD)-$1,667

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$812

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