Deal Sheet: 2026 Silverado 3500 HD WT

WILLIAMS CHEVROLET, INC. · Traverse City, MI · VIN: 1GC4KSE77TF248194

Negotiation Guide

Opening Offer

$58,354

Fair Price

$59,854

Walk Away Above

$60,062

• Recent buyers paid ~$153 above MSRP
• Sitting 35 days (avg 18) — extra leverage

Price Breakdown

Est. Dealer Cost$53,640

Est. Invoice$55,448

Holdback (est.)$1,808

MSRP (Sticker)$60,270

Asking Price$60,270

Markup$0

Est. Dealer Margin on This Car$6,630

Percentile92% of inventory is priced lower

Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold371

Avg Markup+$153

Median Markup$0

Best Deal-$3,297

Worst Deal+$24,302

% Sold Below MSRP90%

Avg Days to Sell18 days

Dealer Profile

Inventory67 vehicles

Avg Markup (All Models)-$3

Avg Markup (Silverado 3500 HD)$0

% Below MSRP100%

Avg Days to Sell14 days

Avg Sold Markup+$250

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